Tempurpedic Simplicity is the brand’s attempt to break into the mid-range market, but is it worth it?
Tempurpedic, which has long had some of the most expensive mattresses available, aims to attract mid-level mattress shoppers with one of their beds, the Tempurpedic Simplicity. TEMPUR-Simplicity is Tempurpedic’s attempt at a more cost-effective memory foam mattress poised to compete with other brands’ offerings currently encroaching on their market share.
What many consumers want to know is how the lower price tag correlates with comfort and longevity, as well as what has changed to allow for the lower price. In other words, why is this bed so much cheaper than all their others? Here we will discuss how the overall value of this particular bed, its owner reviews, and how it compares to other brands.
Tempurpedic Simplicity Overview
The benefits of this mattress are similar to other beds from the brand. The Tempurpedic Simplicity has less motion transfer than spring mattresses and offers a similar support system as the other memory foam mattresses. The bed does come in three different levels of comfort which are soft, medium, and firm. Currently, the warranty is 25 years limited with a 90 day in-home trial.
The price for a queen size TEMPUR-Simplicity mattress is about $1099 which is definitely much lower than other Tempurpedic mattresses that can reach well over $8,000. This price decrease is certainly sizable, but is it enough?
While it does fall much lower than other mattress options within this brand, it may not compare favorably when examining competing brands. Consumers are put in a position of being able to afford a higher end label, but at a lower comfort level – and one that may not be on par with other comparable options without the Tempurpedic nametag.
Many consumers want to know what makes the Tempurpedic Simplicity more affordable than their other models. The answer to this is that it is an 8” thick mattress that uses two inches 2.5-pound density foam. This is much lower in comparison to Tempurpedic’s other beds which use between 4.0-5.3 lb density foams and are typically thicker.
What does this mean for the comfort level? Comfort is fairly subjective term, but mattress reviews can offer insight into how comfortable a bed might be, especially when compared to other beds in the lineup. The Simplicity receives and average of 3.0/5 stars on their website (that’s equivalent to a 60% satisfaction rate, well below the 80-82% average for memory foam). Here are some highlights and patterns we noticed when examining reviews:
- Uncomfortable (4)
- Improved Pain (4)
- Worsening Pain (3)
- Poor Quality (3)
- Mold (1)
The above numbers are specific mentions of the factors in reviews on Tempurpedic’s website, from the 16 reviews currently available. On Sleep Like The Dead, the Tempurpedic Simplicity receives a lower rating for longevity and motion isolation than the brand’s other beds, but scores slightly higher for odor and heat. It is noted that results are limited by the few owner reviews currently available on the Simplicity beds.
Why the Tempurpedic Simplicity Isn’t a Good Value
While Tempurpedic should get brownie points for trying to create a bed that is more attainable for consumers, it appears that with the lower cost comes less comfort, and less overall value compared to similarly price options on the market. This not surprising, as Tempurpedic spends millions on publicity and has to pass those costs to consumers.
Low Density Foam
In short, the reason that the bed is less expensive is because it is made with less memory foam, and foam of a lower quality. Because the bed is created with only two inches of memory foam, this affects how the mattress feels, its pressure reduction, and longevity expectancy. The lower 2.5lb density compounds this, as it offers less support and buoyancy for sleepers. This means the sleepers are more likely to “bottom out” and experience pressure points as their body rests on the rigid base foam. This is especially true for side sleepers and larger individuals.
The price tag is definitely more affordable than the average Tempurpedic mattress, however it is still considered higher than other comparable mattresses. Typically, low densities (those below 4lbs) are sold by discount retailers like Costco and Overstock, which offer similar models for a fraction of the Tempurpedic Simplicity’s cost. Low-density memory foams offer less of the “buoyant” nature people expect, and tend to compress and break down quicker, meaning the bed will need to be replaced more often.
Though consumers may be attracted to the brand image, they may be less likely to choose to a bed that potentially does not offer the support of regular Tempurpedic mattresses, but still carries a relatively high price tag. Within the the $1000 price range, shoppers can obtain other brands of memory foam beds with higher density foam and often thicker profiles.
Longevity & Durability
While TEMPUR-Simplicity is certainly an honest attempt at affordability, there are so many things that are still unknown about this mattress. Because it is still so new to the market, there are very few consumer reviews on how well this mattress holds, especially over several years.
The longevity could be worth the price if it does in fact have a longer lifespan than the average discount memory foam mattress, but given the density of the foam that seems unlikely. Only time will tell if this mattress is truly worth its price tag. In the meantime, consumers may be nervous to purchase a mattress that has yet to create a reputation in the market given comparable products.
The Tempur-Simplicity Versus Other Brands
Here is a look at the entry -level offerings from a couple of other brands to give you an idea how the Simplicity compares to the rest of of the market.
|Warranty Term||10 Full/25 Limited||10 Full/20 Limited||25 Limited|
|Trial Period||90 days||90 days||90 days|
|Website Reviews||3/5 (16 reviews)||4.5/5 (29 reviews)||NA|
When looking at objective features, it becomes clear that the Simplicity does not offer a great deal. The Sultan Flokenes from Ikea has a 3.1lb density foam and 8.5-inch profile, but costs less than half of the Simplicity’s price and garners similar reviews online. As you research beds, you will see that most models with foam densities below 4.0lb fall in the sub-$500 range for an 8-inch bed.
On the the other hand, the Americana plant-based memory foam mattress from Amerisleep offers a similar profile and full coverage warranty term as the Simplicity, but much higher density and better reviews – all still at a lower price than the Tempurpedic Simplicity. It appears that Tempurpedic may need to reexamine their offerings and pricing if they truly want to offer expand their market and impress consumers.
Overall, the Tempurpedic Simplicity is much less expensive than other mattress options offered by the brand, but that comes with cuts to value and quality. The jury is still out on if the cuts in memory foam thickness and density will lead to a less durable lifespan for the mattress; but if other 2.5lb density mattresses offer any indication, the answer is likely yes. Consumers can choose to either take the risk, wait for more information to come out, or research and compare other options. The Tempurpedic Simplicity may offer entry-level access to a leading label, but consumers will have to decide whether brand name outweighs features when shopping.